The full name of the MEDIADELCOM project is Critical Exploration of Media Related Risks and Opportunities for Deliberative Communication: Development Scenarios of the European Media Landscape, which is financed within the EU’s funding programme for research and innovation Horizon 2020. The project is coordinated by the University of Tartu (Estonia) and is to start in March 2021.
The overall objective of MEDIADELCOM is to develop a diagnostic tool (multiple scenario building model) for policy makers, educators, media critical bodies and institutions, as well as for media experts and journalists, which enables the provision of holistic assessment of risks and opportunities concerning deliberative communication and consequently social cohesion in Europe.
The MEDIADELCOM diagnostic tool enables drawing multiple risks and opportunity scenarios of the European media landscape at large, as well as the development of media landscapes in individual countries. Conceptual and operational variables for multiple scenarios will be created by thoroughly examining the diachronic and synchronic changes in news media ecosystems in 14 European countries with special attention to Central and Eastern Europe (CEE).